Steve Olsher - Profiting from Podcasts - Module 3 - Positioning: Media One Sheet
28 minutes · 2018
In Module #3, we shift to discussing the creation of your media one sheet and the most important elements required.
A media one sheet is a single-page document (often double-sided) that serves as a snapshot of who you are and the unique value you bring to the table. It is not designed to reveal EVERYTHING about you or your business.
Its primary function is to provide a convenient method for a host or producer to access the most relevant and valuable information needed to be able to say “YES! We’d love to feature you on our show.”
There are 7 core elements of an effective media one sheet. Module #3 goes into detail on each of these and guides you create an effective one sheet that powerfully articulates who you are and the value you bring to audiences.