Suzie Yorke, Founder & CEO, Love Good Fats A DotCom Magazine Exclusive Interview

2021 | 32:55 | ENTREPRENEURSHIP |

Suzie Yorke, Founder & CEO, Love Good Fats A DotCom Magazine Exclusive Interview

About Suzie Yorke and Love Good Fats:

Launched a rocket ship food start-up brand Love Good Fats that just exceeded $100mil in Revenue is just a bit over 3 years!

A proud mom, partner, former Marketing CPG Executive and now, first time entrepreneur (at age 50!) on a fierce Mission to spread the word that fat is back and sugar it out.

11x Ironman athlete, cyclist, marathon runner fueled back then on low fat nutrition... that did not work!

Award winner:
- Winner of the 2020 RBC Canadian Women Entrepreneur Award
- Winner of the 2019 Top 100 Most Powerful Women Award
I’ve always loved fats, but for years I avoided them because we all heard the “low fat” message for 40 years. So I neglected good nutrition, especially through stressful time. I was juggling work, my mom-of-two-cool-kids job and triathlons/races, and that did not jive well with low fat nutrition - my body and my health suffered.

So I’ve spent the last three years researching nutrition and uncovering misinformation about sugar and fats. this led me to create a delicious line of snacks so that North Americans can eat and enjoy good fats on the go! did I mention they are delicious?

We now have 10 ridiculously delicious bars. Loaded with good fats, low in sugar (1-2 gr only) and ridiculously delicious. Keto friendly (LCHF - Low Carbs High Fats) the bars are healthier nutrition: more energy, feel fuller longer and feel satisfied.

My brand Mission is to play a key role in getting North Americans eating more healthy fats, less sugar, feeling great about it and living healthier lives. Finally, fat is back!

My brand will play a key role in getting North Americans eating more healthy fats, less sugar, feeling great about it and living healthier lives.

Love Good Fats was born out of one woman’s pursuit to empower others to embrace a totally new way of eating.

Suzie Yorke, our founder, spent years cutting fat out of her diet only to find that she felt worse than before! After a little research, she learned that sugar and carbs might actually be the culprit. She immediately shifted to a high-fat, low-carb diet, and never felt better.

The only problem was the serious lack of satisfying snacks. She wondered, was it possible to create convenient foods that satisfied her taste buds and embraced this new way of eating?
You bet! Suzie got to work crafting her undeniably delicious, truffle-like bars with good fats, plenty of protein, and only 1-2g of sugar. With that, Love Good Fats began. In the years since, we’ve expanded to Chewy Nutty bars and thick & creamy shakes that deliver the perfect combination of nutrients and indulgence.

You heard it here first: Fat is back. Sugar is out!

https://www.linkedin.com/in/suzie-yorke-a5574712/
https://lovegoodfats

Keywords: DotCom Magazine, CEO Interviews, Founders Making News, #dotcommagazine, CEO Profile, CEO Magazine

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